Is Google Maps the Next Big Marketing Platform?

Is your business “on the map?” Make sure it is, because maps-oriented user interfaces are becoming as important as the traditional hierarchical list-oriented interfaces (such as SERPs) we’ve grown used to in the past 20 years. Maps’ increased importance as a marketing medium have been driven by the growth in mobile usage, where maps play a crucial navigational role.

Source: Is Google Maps the Next Big Marketing Platform? | Social Media Today

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